American entrepreneurs and innovators are reshaping how we interact with each other and the way we do business. In this session, our authors will trace the historical rise of the free marketplace and how it works today ... for better and sometimes worse.

Integrated Learning Center Room 130 (Seats 143, Wheelchair accessible)  
Sat, Mar 4, 2:30 pm - 3:30 pm
Multigenre
Signing area: Sales & Signing Area - Integrated Learning Center (following presentation)  

Panelists: Erik Conway, Mike Evans
Moderator: Tony Paniagua

Ronald Reagan called it "the magic of the marketplace," indicating that business could and would take care of all our needs. That gave Big Business unchecked power over the American people. Today, a historian and an investigative reporter will explore the many ways business is tightening the noose.

Integrated Learning Center Room 130 (Seats 143, Wheelchair accessible)  
Sun, Mar 5, 11:30 am - 12:30 pm
Multigenre
Signing area: Sales & Signing Area - Integrated Learning Center (following presentation)  

Panelists: Erik Conway, David Enrich
Moderator: Steve Alley

How did big business get so powerful? What's it like inside that world? The creator of GrubHub, a veteran of Wall Street and a historian who's traced "the myth of the free marketplace" answer these questions and many more.

Student Union Gallagher Theater (Seats 337)  
Sun, Mar 5, 4:00 pm - 5:00 pm
Multigenre
Signing area: Sales & Signing Area - UA BookStore Tent (on Mall) (following presentation)  

Panelists: Erik Conway, Mike Evans, Jamie Fiore Higgins
Moderator: Ford Burkhart